Creating 30 Days of Content in Just 90 Minutes for a Law Firm
- Ryan Snaadt
- 4 days ago
- 3 min read
If you find yourself spending an afternoon every week to make a single TikTok that gets 5 views for your business - this post is for you.
For most Des Moines business owners, marketing is the first thing to hit the "to-do" list and the first thing to fall off when the office gets busy. Whether you're managing a law firm, a medical practice, or a consultancy, your time is most valuable when it's billable.
You literally can't afford to be spending days and days each month creating marketing content. When marketing feels like a chore, it doesn't get done. That’s exactly why we designed our Social Media Retainer Packages: to turn a month’s worth of content into a single, seamless shoot experience.
The Challenge: The "Marketing Time Paradox"
In high-demand industries, "finding time" to script/film/edit content is the biggest barrier to growth. Jeremy Danilson, CEO and Attorney of Danilson Law faced a common hurdle: he knew video was essential for building trust with clients, but the technical setup and time commitment were constant roadblocks. Not to mention - how many law firms are taking social media seriously? Not many!
"Marketing tasks often go by the wayside when business gets busy or fires need to be put out." - Ryan Snaadt
The Solution: The "Show Up and Shine" System
We didn't just want to film videos; we wanted to remove every possible excuse. We built a workflow where the client is the on-camera talent or expert, and we handle all of the other production tasks.
The Danilson Law Workflow in Action:
Scripting: We pre-load approved scripts into our voice-activated teleprompter, so there’s no memorization required.
Pre-Light: Inside our studio space we set up pro lighting, audio, cameras, and custom set designs - all ready before the client walks in the door.
Production: We capture all organic content for the month in a single 90-minute session.
Editing: Our in-house editor begins cutting long form videos and social media posts to be reviewed and delivered.
The Results: Consistency Without the Stress
By moving to a structured retainer model, Danilson Law eliminated the "stop-and-start" nature of social media activity. Jeremy now has a predictable schedule and a library of professional content that positions him as an authority in the Iowa legal landscape. And this library continues to do work for the business in the background, showing up in organic search results, blog posts, social media feeds and more - all with only a few hours of work a month from their team.
What Jeremy Had to Say:
"Ryan and his team have done exactly what I hoped... Made it very easy for me to create video content for my law firm. They've taken away all of the excuses I ever made and we are now on a regular schedule. Thank you Ryan!"
If you are in the market for a new home or a realtor, make sure to check our Danilson Law for your real estate law needs!
Are You Ready to Automate Your Authority?
If you are a Des Moines business owner or marketer tired of letting your social media go dark, let’s talk. Our studio handles the scripts, the tech, and the editing—you just show up and speak.
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